Tenet: serve the Human, create harmonious life
Spirit: arouse our all efforts to create the future
Mission: forge Tianke to be an international brand
Core Values: satisfy customers, improve staffs, build harmonious society
Business philosophy: human oriented, create a topping humanistic management enterprise
Product philosophy: enter global market with nice, delicate and secure products
Quality philosophy: give up profits rather than quality
Marketing philosophy: customer supreme, wholehearted service
Cooperation philosophy: mutually-benefited win-win, sincere relationship
Employment philosophy: put right person on right position
Behavior philosophy: respect, communication, learning, improvement